Review
“…fascinating and witty reading…” — Hot Stars, 3 April 2004″…the phenomenon, ironically Celebrity Sells, will make unpalatable reading for companies that have spent millions re-branding themselves around famous face…” (Independent on Sunday, 26 October 2003) “…fascinating and witty reading…” ( Hot Stars, 3 April 2004) “… Pringle knows his stuff.” (Daily Telegraph, 6 April 2004) “This book is designed as a practical guide for practitioners…” (Sunday Business Post , 9 May 2004) “This book looks at stars and advertising- and has some fab facts.” (New Woman, June 2004) “… packed to the rafters with facts, … would recommend this book to anyone, whether t [Read More...]
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